Senior marketing leadership for tech & telco companies across Latin America.
I plug into your team as a senior marketing leader — setting direction, executing campaigns, and building the systems that generate sustainable pipeline.
Full-funnel programs designed to attract, nurture, and convert high-value accounts. Proven ABM frameworks deployed across 4,500+ accounts in 10+ countries, recognized at Forrester B2B Summit.
Market entry plans, vertical prioritization, competitive positioning, and launch playbooks. From ICT and telco to SaaS, fintech, and BPO — I've taken products to market across LATAM.
Led the global launch of the Cirion Technologies brand: 800+ pages of brand assets delivered in 24 weeks across three simultaneous country rollouts. Also contributed to the rebranding of Level 3, CenturyLink, and Lumen. I build brands that scale across complex, multi-market environments.
HubSpot, Marketo, Eloqua — I build the infrastructure behind the strategy. MQL methodology, lead scoring, pipeline attribution, and reporting dashboards that connect marketing to revenue.
I'm Nicolás Borrelli, a bilingual B2B marketing executive with deep roots in the Latin American tech and telco ecosystem. My career has spanned regional and global roles at companies like Cirion Technologies, Lumen, CenturyLink, Level 3, and Dassault Systèmes.
As a Marketing Executive, I bring enterprise-grade marketing leadership to organizations that need senior strategic thinking and hands-on execution.
I operate at the intersection of strategy and action: setting the vision, building the team capacity, and delivering the programs that generate measurable pipeline.
A structured, results-driven approach that delivers clarity and momentum from day one.
I start by deeply understanding your business, market position, competitive landscape, and growth goals. Together we define what success looks like and where marketing can move the needle.
I build a clear, prioritized marketing roadmap — identifying quick wins alongside strategic initiatives, and aligning the team around a plan that connects marketing effort to revenue outcomes.
I roll up my sleeves and lead execution — managing campaigns, vendors, and internal teams — while tracking results and continuously optimizing to sustain and accelerate growth.
Tell me about your company and your marketing challenge. I'll get back to you within 24 hours.
